TGFI » Usability http://www.tgfi.net Indianapolis based web application development, hosting and network support. Wed, 17 Feb 2010 02:45:44 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 Not All Clicks Are Evil http://www.tgfi.net/2006/07/03/not-all-clicks-are-evil/ http://www.tgfi.net/2006/07/03/not-all-clicks-are-evil/#comments Mon, 03 Jul 2006 19:04:11 +0000 Greg Benedict http://www.tgfi.net/2006/07/03/not-all-clicks-are-evil/ Most of our competitors push the theory that the more clicks a person has to take, the greater the chance they will get frustrated and leave. Out of frustration and bad experience, a lot of our customers believe it too.

We see it very differently. It has nothing to do with the number of clicks. It has everything to do with the content that’s available after the next click.

Don’t believe us? Check this out.

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